This campaign is all about helping customers find their perfect flavour profile through an online personality quiz which reveals their chocolate 'Love Match'
For each flavour profile – Milk to Caramel, Serious Dark Fix, Nut & Praline, Patisserie, Exuberantly Fruity and Tipsy – my idea was to showcase the chocolates and ingredients found in those recipes by flat lays shots. The background colours represent the pantones found on their packaging.
Art direction